VCM The Celebrity Source marked its 25th anniversary recently with laughter, joy, and meaningful connections.
The celebration brought together some of the Philippines’ brightest stars eager to shine a spotlight on what truly matters, and that is giving back.
For the longest time, VCM has been a bridge between the country’s beloved celebrities and the communities they inspire.
But the anniversary wasn’t about past accolades, it was about making a difference.
Partnering with World Vision Philippines, the event transformed into an outreach initiative dedicated to children, creating moments of hope and happiness that extended far beyond the stage.
Elizabeth “Betchay” Alviar-Vidanes, VCM’s founder, shared, “As we celebrate 25 years, we’re grateful not just for our journey in entertainment, but for the chance to be a blessing to others.”
True to this mission, celebrity couple Joyce Pring-Triviño and Juancho Triviño spent time with the kids, sharing words of encouragement, playing games, and spreading smiles—turning the afternoon into a celebration of confidence, joy, and inspiration.
The event also highlighted VCM’s enduring relationships with a star-studded roster, including Robin and Mariel Padilla, Jasmine Curtis-Smith, Megan Young, and Mikael Daez, whose artistry and integrity mirror the company’s values.
These celebrities, alongside the Vidanes team, embodied collaboration and compassion—showing that the heart of the industry is not just fame, but connection.
For VCM, the silver anniversary is a reminder that true legacy is measured not in campaigns or deals, but in the lives touched.
As the company steps into the next chapter, it continues to champion meaningful collaborations, authentic storytelling, and purpose-driven initiatives, proving that when stars come together, magic happens both on and off the spotlight.
